CREATIVE DIRECTION / ART DIRECTION / BRAND IDENTITY / STRATEGY
M. Gemi
M. Gemi is a direct-to-consumer brand of luxury, handcrafted Italian shoes, handbags, and leather goods. The company partners with small, artisanal workshops in Italy to create its high-quality products, emphasizing sustainable practices and a modern direct-to-consumer approach to selling Italian craftsmanship. M. Gemi releases new, limited-edition styles each week and offers a range of products including flats, heels, loafers, and sneakers